Bezos says AI is the fuel to Amazon’s success

Posted: 13 April 2017 | By Darcie Thompson-Fields

Amazon CEO Jeff Bezos has said that artificial intelligence is key to fuelling Amazon’s success.

In his annual shareholder letter, Bezos wrote that a lot of the machine learning work taking place at Amazon is not well known.

The world’s second richest man wrote that changes ushered in by AI will help the companies that embrace them and put up barriers for those who don’t.

Under the radar

The 1,700-word letter’s heavy emphasis on AI and machine learning was the most concrete indication of where the e-commerce giant will continue to invest.

Bezos spoke of several high profile projects such as home assistant Alexa, Amazon Prime Air delivery drones and its futuristic grocery stores. But many of Amazon’s AI projects are flying under the radar.

“”But much of what we do with machine learning happens beneath the surface. Machine learning drives our algorithms for demand forecasting, product search ranking, product and deals recommendations, merchandising placements, fraud detection, translations, and much more. Though less visible, much of the impact of machine learning will be of this type – quietly but meaningfully improving core operations.” He wrote.

Amazon Web Services, the company’s cloud-computing division, will offer affordable tools so clients can incorporate artificial intelligence and machine learning into their own operations.

You can read the letter here.

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